Privacy Policy
Last updated: December 1, 2025
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This Privacy Policy explains how Biznalyst (“we”, “our”, “the Platform”) collects, uses, stores, and protects your information when you use our website, applications, and services.
Biznalyst is an AI-powered business intelligence and marketing analytics platform. We take privacy seriously and are committed to ensuring that your data remains secure, confidential, and fully under your control.
1. Information We Collect
1.1 Account Information
When you create an account, we collect:
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Name
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Email address
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Workspace or business name
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Authentication details
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Billing details (for paid plans)
1.2 Business & Transaction Data
To deliver analytics, Biznalyst processes business-related data that you upload or connect, such as:
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Customer IDs (hashed or anonymized where applicable)
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Order and purchase data
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Product information
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Marketing channel attribution data
No raw customer personal data (names, emails, phone numbers) is required for Biznalyst to function.
1.3 Usage Data
We collect usage metadata to improve the service:
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Tool interactions
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Query logs
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Device information
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Session activity
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Credit consumption during your plan or trial
1.4 Billing Information
If you subscribe through:
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Shopify Billing → Shopify manages your payment details.
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Direct Billing → We collect necessary billing and invoicing information.
Biznalyst does not store full payment card details.
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2. How We Use Your Information
We use the information we collect for the following purposes:
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To provide analytics, reports, and insights
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To run AI-based analysis tools securely within the Biznalyst environment
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To personalize user experience
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To ensure accurate usage-based billing
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To provide support and resolve queries
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To maintain and improve the Platform
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To notify you about updates, changes, or issues
Biznalyst does not sell or rent your data to third parties.
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3. How Biznalyst Handles AI Processing
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All analysis is performed using vetted tools within the Biznalyst system.
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Customer and purchase data does not leave the Biznalyst environment during AI orchestration.
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Large Language Models (LLMs) receive only the structured analytical output, not your raw underlying dataset.
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Biznalyst does not use your business data to train any external AI models.
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4. Data Sharing
We may share data only in the following limited cases:
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Service Providers: Hosting, storage, and infrastructure vendors under strict confidentiality agreements
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Compliance: When legally required (e.g., governmental request, regulation)
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Platform Integrations: When you authorize integrations (e.g., Shopify, BigCommerce), we access only the data needed for analysis
Biznalyst does NOT share your customer or revenue data with advertisers or data brokers.
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5. Data Security
We implement industry-standard safeguards, including:
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Encryption at rest and in transit
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Role-based access controls
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Secure authentication mechanisms
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Continuous monitoring for threats
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Audit logs for sensitive operations
You are responsible for keeping your login credentials confidential.
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6. Data Retention
We retain your data only for as long as needed to:
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Provide the service
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Comply with legal obligations
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Support your reports and usage history
You may request deletion of your workspace data at any time.
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7. Your Rights
Depending on your jurisdiction, you may have rights to:
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Access your data
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Request corrections
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Request deletion
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Export your data
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Limit processing
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Withdraw consent
These requests can be initiated by contacting support@biznalyst.com.
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8. Third-Party Platforms
If you connect Biznalyst to external platforms (e.g., Shopify), your use of those platforms remains governed by their respective policies. Biznalyst only accesses the data required for analytics and never modifies or deletes any data in those systems.
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9. Cookies & Tracking Technologies
Biznalyst uses minimal cookies or similar technologies for:
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Authentication
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Session management
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Platform performance
We do not use advertising trackers.
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10. Children’s Privacy
Biznalyst is not intended for individuals under 18. We do not knowingly collect information from minors.
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11. Changes to This Policy
We may update this Privacy Policy periodically. All changes will be posted on our website, and continued use of the Platform constitutes acceptance of the updated terms.
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12. Contact Us
For questions or concerns about this Privacy Policy, contact:
Biznalyst Support
support@biznalyst.com
